New book by Prof. Katarzyna Śledziewska and Prof. Renata Włoch „The Economics of Digital Transformation. The Disruption of Markets, Production, Consumption, and Work”

How are digi­tal pro­ces­ses trans­for­ming tra­di­tio­nal busi­ness models? Does smart auto­ma­tion mean our jobs are at risk? Are we appro­aching the end of glo­ba­li­sa­tion as we know it? How can we best pre­pa­re our­se­lves and our fami­lies for life in a digi­tal­ly trans­for­med world?

Fol­lo­wing the­se questions, the authors pro­vi­de a com­pre­hen­si­ve sour­ce of the­ore­ti­cal and con­cep­tu­al fra­me­works for a more nuan­ced ana­ly­sis of the eco­no­mic and socio­lo­gi­cal effects of tech­no­lo­gi­cal chan­ge – in goods and servi­ces mar­kets, the labo­ur mar­ket and the glo­bal eco­no­my – upda­ted with the effects of the Covid-19 pan­de­mic on the digi­tal economy.

„The Eco­no­mics of Digi­tal Trans­for­ma­tion. The Disrup­tion of Mar­kets, Pro­duc­tion, Con­sump­tion, and Work” is a com­pre­hen­si­ve stu­dy, full of aca­de­mic insi­ghts from eco­no­mics and socio­lo­gy, whi­le inc­lu­ding nume­ro­us empi­ri­cal refe­ren­ces drawn from rese­arch and busi­ness prac­ti­ce. The inter­di­sci­pli­na­ry work is aimed at rese­ar­chers and stu­dents in eco­no­mics, busi­ness and other social scien­ce disci­pli­nes who are looking for an ove­rview of the main con­cepts and rese­arch of the digi­tal eco­no­my. With its acces­si­ble appro­ach by the authors, it will also work well as a posi­tion for busi­ness prac­ti­tio­ners who want to under­stand the ongo­ing digi­tal disrup­tion of mar­ket rules and the emer­gen­ce of new digi­tal busi­ness models.

The book is ava­ila­ble for pre-order from the Routled­ge Publi­shing websi­te.

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